
Flooring Installation in Aurora, IL
Updating More Than One Room at a Time
Flooring Materials and Custom Area Rugs

Carpet
Carpet flooring
Hardwood
Hardwood flooring
Laminate
Laminate flooring
Luxury Vinyl
Luxury Vinyl flooring
Rubber
Rubber flooring

Aurora, IL · Kane, DuPage, Kendall and Will Counties
Updating one room or several? A free in-home consultation puts flooring samples in each room, so you can compare options against that room's own light, furniture and walls before you decide.
Aurora was founded in Kane County, and its city limits now reach into DuPage, Kendall and Will counties. Strictly Carpet & Flooring is based at 37B Stone Hill Road in Oswego, so an Aurora homeowner can start with a free in-home consultation at home instead of at the showroom.
Planning more than one room raises a question that is easier to answer on site: should one floor carry from room to room, or should each space have its own? Light, walls and furniture change from room to room, so a sample that works in one room can look different in the next. At the consultation we bring samples and you can view them in each room you are considering.
Your estimate is itemized, so each part of the project appears on its own line. That makes it easier to compare rooms side by side and talk through where to begin and what to include. What your project covers is set by the scope you agree on.
Compare materials on our flooring overview, or read how flooring installation projects are planned.
What We Install and Offer

Plush, berber, cut-and-loop, pattern, and loop styles. Padding matched to each room and its use.
Common rooms: Bedrooms, living rooms, stairs, finished basements
Carpet flooring
Solid and engineered hardwood installation and refinishing.
Common rooms: Living rooms, dining rooms, hallways
Hardwood flooring
Wood-look laminate flooring in a range of styles.
Common rooms: Living rooms, high-traffic hallways
Laminate flooring
Luxury vinyl plank flooring in a range of wood-look styles.
Common rooms: Kitchens, bathrooms, basements, laundry rooms
Luxury Vinyl flooring
Rubber flooring for home gyms and fitness spaces.
Common rooms: Home gyms, fitness spaces
Rubber flooring
Area Rugs and Runners
Includes bound options.
Common rooms: Living rooms, bedrooms, dining rooms, hallways
Custom Area Rugs flooringRoom-by-Room Guidance
Every room has different demands. These are general starting points for comparing options. What suits a room depends on its conditions, how you use it, installation requirements and your preferences, and we talk it through during a free in-home consultation.

Options to discuss · Carpet or hardwood
Comfort underfoot or natural wood character. Both are common choices for bedrooms.
Explore options →
Options to discuss · Luxury vinyl plank
Many luxury vinyl plank products are made for kitchens, and water resistance varies by product. Ask about cleaning and care during your consultation.
Explore options →
Options to discuss · Carpet or luxury vinyl
Carpet suits a finished family or play room. Luxury vinyl is worth discussing where moisture or flooding is a concern. Your subfloor and moisture conditions help decide.
Explore options →
Options to discuss · Hardwood or LVP
Two options to compare for open living and dining areas. Appearance, care and room conditions all play a part.
Explore options →
Options to discuss · Carpet
Carpet can soften sound and feel comfortable underfoot on one of the home's busiest surfaces.
Explore options →
Options to discuss · Rubber
Rubber is a fitness flooring option. What suits your space depends on the planned activity, equipment, impact demands and existing subfloor.
Explore options →Common questions
Sometimes. It depends on how each room is used, the room's conditions such as moisture, the subfloor and what you prefer. We talk it through with you during a free in-home consultation, with samples in each room.
At a free in-home consultation we bring samples to your home, and you can view them in each room you are updating against that room's own light, walls and furniture. The estimate that follows is itemized, so each part of the project can be reviewed on its own line.
Your estimate is itemized, so you can see how the project is broken down line by line.
You do not need a final list before you call. Book a free consultation with one room or several in mind, and we talk through the options with samples in your home. The scope you agree on sets what your project covers.
Tear-out and haul-away of your old flooring can be included in your project when it is part of the agreed scope. It appears as its own line on your itemized estimate.
A visit helps when you want more selections than the samples brought to your home, or prefer to look at options in person. Our showroom is at 37B Stone Hill Road in Oswego. Hours are Monday to Friday, 9 AM to 5 PM. After hours and weekends by appointment only.
